If 10,000 people visit your website a month, it’ll take 22 trees to re-absorb the annual emissions from data-centre usage.

Here are five ways you can reduce the impact of your digital footprint:

👉 Make sure you’re using a web-hosting service committed to sustainability.

A conscious decision will align your digital presence with eco-friendly values and reduce carbon emissions associated with data centres.

👉 Reduce your site size, optimise your imagery and don’t leave videos on auto play for Christ’s sake.

This will significantly decrease the energy consumption associated, and as a bonus, create a smoother user experience.

👉 Have regular email database cleanses and clear out your subscriptions.

Clearing out unnecessary subscriptions is another way to decrease your digital carbon footprint. Don’t be sending 70 emails when a phone call produces 1% of the emissions.

👉 Turn your video off on calls if you don’t need it.

Video streaming is a resource-intensive process, if it’s not needed, cut it.

👉 Let go of all those duplicates you no longer need even if they’re stored online, it’s still using a data centre somewhere!

Whether it’s redundant files, duplicates, or unnecessary data, every bit contributes to the load on data centres.

Sustainability is and will continue to be at the forefront of our business decisions.

What are you doing to take action?