Hip Pop came to us for the authentic killer content they knew we’d nail.

Problem:
The current content wasn’t cutting it.

• The following was unengaged.
• The reach was all reliant on competitions.
• Content wasn’t standing out on social in the way the founders wanted to be seen.

Solution:

We created authentic content with real humans (our team, the founders, their workshop team, the people making the drinks, creators, and influencers) to connect people to the brand: