Marketing Audit & Strategy - FB Comms

Marketing Audit & Strategy

Are you unsure where to take your marketing or do you need a deep dive into your current customers and where your marketing budgets are best spent?

Over there course of three weeks, we’ll collect qualitative and quantitative data to provide you will a full Marketing Audit.

This includes:

  • SWOT analysis of the current offering
  • Brand analysis
  • Customer analysis
  • Competitor review and positioning
  • Website review
  • Social media presence review by channel
  • Email marketing review
  • Setting marketing goals
  • Strategic roadmap

You will gain an understanding of where you stand in the market with actionable ways to improve your marketing across every potential customer touchpoint. With marketing goals and a strategic roadmap of what you should action first, it’s the first step to being able to implement a strategy.

After the audit, we can create your marketing strategy plan for you. This could be from 3-12 months and includes:

  • Content pillars
  • Weekly SMART goals
  • National days and events
  • Content prompts per channel
  • Blog, PR and Email Newsletter prompts

If you would like to include training for your team to action the plan and become completely self-sufficient, this can be an in-person or virtual workshop.

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